Booking June · 2 founding slots open

You built the audience. I turn it into revenue.

For creators, founders, and consultants whose following has outgrown their revenue. I build the website, the newsletter, and the LinkedIn profile as one system. Four weeks. One price.

Or just the prices
Nitesh Padghan
Fig. 01Yes that's me →
5 to 100K
Audiences I work with
Solo
No subcontractor chain
2 slots
Open this month
Mumbai
Everywhere by Zoom
The working thesis · the work on the page · availability
Most people can build an audience. Few know how to charge it. Fewer still bother to seal the leaks.
NPNitesh Padghan · the working thesis behind the system
Public rebuilds
6 full builds, on the page
Availability
2 founding slots · June
The tempo
4 weeks · one price · solo
§01Where the money leaks

The posts are landing. The money isn't.

It leaks in three places, mostly.

  1. §01
    On your website

    Warm leads hit a page last touched in 2021, skim your About, and close the tab.

  2. §02
    In your inbox

    No newsletter — or one that goes out three times a year and confuses people when it does.

  3. §03
    On your LinkedIn

    Your profile reads like a recruiter wrote it, so visitors who could be clients just leave.

What should you be earning?
Play with it
20,000
1k500k
You should be earning, roughly
$2.5k to $8.3k / month
From this audience alone · existing clients on top
$/ month
§02The fix · The Authority System

Five components. Four weeks. One price.

How the money moves

LinkedIn brings the right people in. The site turns them into leads you own. The newsletter sells to them on repeat. Clients refer, and the whole thing compounds.

How it runs once it's live
You bring the expertise · I keep the loop running
§01Attract
LinkedInstrangers find you
drives traffic
§02Convert
Websitevisitors sign up
captures emails
§03Nurture
Newsletterwarms and sells
warms + sells
§04Revenue
Clientsthey buy, then refer
Clients send proof and referrals back to LinkedIn. The loop compounds.
01
What you charge · Week 1

Positioning Sprint

What you charge is a positioning decision, not a skill one. We settle who you're for and what you sell before a word of copy is written. The lever that prices everything after it.

  • ICP defined (the one human you sell to)
  • Core message + voice guide
  • Offer framing + pricing logic
02
Convert · Weeks 2–3

Website, rebuilt

Your posts send people to a page that lets them leave. The rebuild makes the site do a job: capture the email, book the call, turn a reader into a lead you own. Built end to end, custom Next.js.

  • Full copy (hero, about, offer, FAQ, CTA)
  • Custom design + build (Next.js + Vercel)
  • One round of feedback, hard
03
Attract · Weeks 2–3

LinkedIn ghostwriting

This is where the right buyers find you. The profile gets rewritten to sell, not to list a CV, with a 30-day calendar and your first ten posts written to pull in the people who can hire you. Rolls into the retainer after month one if you want me to keep writing.

  • Profile rewritten end-to-end
  • 30-day launch calendar
  • First 10 posts written, then optional handover to the retainer
04
Nurture + sell · Weeks 3–4

Newsletter + EEC

A list you own beats an algorithm you rent. The welcome and educational sequences warm new subscribers and sell to them on their own, so revenue keeps moving between launches. Beehiiv set up properly, four issues written and queued.

  • Beehiiv setup + brand templating
  • 3-email welcome sequence
  • Educational Email Sequence (EEC)
  • 4 issues written + queued
05
Activate · Week 4

Launch Week

A system that launches quietly earns quietly. We put it in front of your audience on purpose: launch content written, the calendar handed over, and a 30-day plan so month two keeps paying. No ship and ghost.

  • Launch announcement content (LinkedIn + email)
  • 30-day post-launch content plan
  • Handover doc with every login, every link
Rule 01One round of feedback per deliverable. No infinite tweaks.
Rule 02Four-week timeline. Hard stop.
Rule 03No scope creep. Extras get quoted separately.
§03The system, where it has been built

Six gaps closed.
Six full rebuilds.

The website is the visible part. Toggle Before / After on any card to compare what they had with what I built.

Drag the seam to compare

Before·After
ryufintech.com
Open ↗
BeforeAfter
01

Ryu FinTech

Concept

Drag the seam to compare

Before·After
www.sellingsara.com
Open ↗
BeforeAfter
02

Selling Sara

Concept

Drag the seam to compare

Before·After
www.makelinkedinweird.com
Open ↗
BeforeAfter
03

Make LinkedIn Weird

Concept

Drag the seam to compare

Before·After
www.saralattanzio.com
Open ↗
BeforeAfter
05

Sara Stella Lattanzio

Concept

Drag the seam to compare

Before·After
jayyanginspires.com
Open ↗
BeforeAfter
06

Jay Yang

Live work
6 selected rebuilds · 2024 → 2026Each one closes a specific gap: positioning, copy, design, build. Shown as design studies; not every brand here was a paid engagement.
§04What people have said about the work

The kind of words I'd
rather earn than ghostwrite.

Working with Nitesh was an absolute pleasure. He took the time to understand our business and our goals, and was able to create engaging, high-quality content that resonated with our target audience. I would highly recommend Nitesh to anyone looking for top-notch content writing services.
RR
Rahula Raj
AI Product Manager · The Luxury Closet (past content engagement)
I've got the audience. I've got the offer. I'd never had anyone explain why my homepage was the leak until him. The Selling Sara spec made me close my own site and start over on Monday morning.
Course creator
Anonymised · reviewed the spec rebuilds before launch
He doesn't write like an agency. He writes like someone who's read every DM I've ever sent. That's the difference between a brand voice document and someone who actually knows you.
Coach + copywriter
Anonymised · reviewed the working drafts

Some clients prefer not to be named, and that's their choice. Every quote is a real reaction, to past work or to the rebuilds on this page. Verifiable on request, never stitched together from multiple people.

Most followers are worth nothing to you yet · let’s change thatWebsite · newsletter · LinkedIn · launch · all in one systemFour weeks · one price · no agency theatreIf your audience is bigger than your bank balance, talk to meMost followers are worth nothing to you yet · let’s change thatWebsite · newsletter · LinkedIn · launch · all in one systemFour weeks · one price · no agency theatreIf your audience is bigger than your bank balance, talk to meMost followers are worth nothing to you yet · let’s change thatWebsite · newsletter · LinkedIn · launch · all in one systemFour weeks · one price · no agency theatreIf your audience is bigger than your bank balance, talk to meMost followers are worth nothing to you yet · let’s change thatWebsite · newsletter · LinkedIn · launch · all in one systemFour weeks · one price · no agency theatreIf your audience is bigger than your bank balance, talk to me
§05What it costs

Three numbers. No quotes-on-request.

Hiding prices is the agency version of a car salesman asking what payment you're comfortable with. So here they are. If the numbers don't fit, the work probably doesn't either.

§01 · one-time · ~2 weeks

The Website

The page is where your traffic leaks. Built from scratch or rebuilt to capture emails and book calls, for when the website is the thing holding your revenue back.

$2,000
  • Positioning: ICP, message, offer framing
  • Full copy, designed and built (Next.js + Vercel)
  • Lead capture: contact form, call booking, email signup
  • SEO + analytics, set up and live
  • Yours to keep: the code, your Vercel, your domain
  • One round of feedback
The full system
§02 · one-time · 4 weeks

The Authority System

The whole funnel that turns your audience into income: positioning, website, LinkedIn, newsletter, launch. One person, one price, every post and email written for you.

$4,500
  • Both builds in full: The Website + The Newsletter
  • LinkedIn kickoff: profile rewrite + 30-day calendar + first 10 posts
  • Launch Week content + 30-day post-launch plan
  • Two rounds of feedback
  • Handover doc with every login, every link

The whole system, built and launched. Keep it running monthly with The Engine.

§03 · one-time · ~2 weeks

The Newsletter

Turn subscribers into buyers without lifting a finger. Beehiiv set up properly, plus a sequence that warms and sells on its own.

$1,500
  • Beehiiv setup + brand templating
  • 3-email welcome sequence
  • Educational email series that nurtures and sells
  • 4 issues written + queued
  • One round of feedback
You sign off before the final payment. 50% to start, 50% only once the work is built and you've approved it at launch.
Start small if you'd rather. Begin with The Website, then upgrade to the full system any time. Your $2,000 counts toward it.
USD · 50% to start, 50% at launchIf you're early-stage and the work clearly fits, talk to me anyway. I'd rather know than have you bounce silently.
§06After launch · The Engine

One number, monthly. The build, kept running.

The build ships once. Authority is a habit. Once it's live, I keep writing it: your posts, your issues, the replies in your inbox. You stay the expert. I stay at the keyboard.

Post-build only
§06 · monthly · ongoing

The Engine

For people who proved the build works and want it to never stop.

$2,500/ mo

Starts after the build ships. One retainer slot at a time.

What runs every month

  • 12 LinkedIn posts a month, written in your voice
  • 2 newsletter issues a month, written and sent
  • Comments and DMs managed, so the audience stays warm
  • Monthly review plus the plan for the month ahead
  • One performance check-in, what worked and what changes
§07Why me, not someone else

It's not a content problem. It's a plumbing problem.

I was the kid who wrote too much in school essays. Then the kid who built weird websites at 2am because I couldn't sleep. Five years later I was inside crypto media watching brilliant people make embarrassing money.

Eventually I figured out the pattern. Their content was fine. Their audiences were growing faster than everything they landed on. So the money leaked out of a dozen small holes nobody had bothered to seal.

That's what I fix now. Rebuilt as one system, shipped end to end, with a hard tempo and a fixed scope so the work actually lands. No agency theatre.

“Your content was never the problem. The plumbing underneath it was.”

30k followers,
$4k a month.
Spot the gap.

Drag me · dbl-click to toss
Now / 2026Live
  • I helpCreators · founders · consultants · 5K–100K followers
  • I rebuildWebsite + newsletter + LinkedIn, as one system
  • ReadingPaul Graham essays, on-chain memos, late-night notes
  • Based inMumbai · working with operators across 11 timezones
§08Questions, answered straight

The things people ask before the call.

Creators, founders, and consultants with roughly 5,000 to 100,000 followers who already earn from their expertise, but whose revenue hasn't kept up with their audience. If you're still building your first audience, the system multiplies what you have. It won't start the engine for you.

Positioning, a rebuilt website, your LinkedIn profile plus your first ten posts, a newsletter with sequences that sell on their own, and a launch. Built as one system in four weeks, for one price. Every post and email is written for you.

One person does the positioning, copy, design, build, and writing, so it sounds like one voice instead of a committee. Fixed scope, a hard four-week timeline, no add-ons mid-project, and no subcontractor chain.

The full Authority System is $4,500, one time. You can start with just the website at $2,000 or the newsletter at $1,500 and upgrade later, with your first payment counting toward the full system. Keeping it running afterward is $2,500 a month. Every price is on the page.

Four weeks, start to launch, with a hard stop. Week one is positioning, weeks two and three are the website, LinkedIn, and newsletter build, and week four is launch.

No honest person can guarantee revenue, because it depends on your offer, your audience, and your follow-through. What I build is the system that makes revenue possible: the infrastructure that captures, nurtures, and sells. You approve the work before the final payment.

Yes. The website and the newsletter can be bought on their own. They work best together, since the site converts, the newsletter sells, and LinkedIn feeds both, but you can start with one and upgrade. Your payment counts toward the full system.

You own everything: the code, your domain, and every login. You can run it yourself with the 30-day plan I hand over, or keep me on The Engine retainer to write your posts and newsletters each month.

§09Stop the leak

If your audience is bigger
than your bank balance,
talk to me.

Two new clients a month, one slot at a time. Pick the door that fits where you are.

Work with me

Book a fit call

Twenty minutes, no discovery-call theatre. If the work clearly fits, it's the fastest way through.

Or DM on LinkedIn →

5–100k followers · already earning · one slot open

Read the newsletter
Owned Audience — build assets, not followers

The website, newsletter, and LinkedIn plays I run for clients, written down. Free, no pitch.